As i mentioned in my previous post (Group Enterprise Research Project) i was just starting to delve into the personal research stage of the project, so this post is all about what i’ve learned about Concrete Wardrobe.
Concrete Wardrobe is the creation of James Donald and Fiona Mcintosh and the enterprise was established in 2000. Concrete Wardrobe is not only a retail shop, specializing in “Scottish design-led craft” but it also actively promotes the designers and makers who create “high quality crafts” and provides a nurturing environment for such artists. Although they emphasize the Scottish makers, Concrete Wardrobe also selects designer/makers of a similar nature internationally.
All of the members of staff at Concrete Wardrobe are designer/makers themselves and therefore there is a knowledgeable environment created within the business. Being able to tell the customer everything they could ever want to know about the product and the artist that produced it, gives Concrete Wardrobe an edge and a beautiful step up in the market of retail.
Concrete Wardrobe is also a facilitator when it comes to helping designer/makers gain commissions. With their personal approach, clients have the opportunity to really achieve what the want as Concrete Wardrobe works closely as a consultancy between artist and client.
The physical shop is located on the edge of Edinburgh’s Old Town, in the quirky retail area of Broughton Street. But it’s spread is wider than just Edinburgh, through social networking sites (listed at the bottom of this post) and the Concrete Wardrobe website the company has an international reach.
The products aim to be a little piece of affordable art, something a little bit different and unique. They are all handcrafted and/or designed by contemporary designer/makers, most of whom are local Scottish artists and the beautiful work reflects care and creativity.
Here are a few little images of the works sold in Concrete Wardrobe, to give a snapshot of the kind of work the company supports.
A unique feature of Concrete Wardrobe is their Maker of the Month. A dedicated spotlight is given to one designer/maker each month and their work is featured as an exhibition and advertised as such.
James Donald is a weaver based in Edinburgh, and a graduate from DJCAD. He is also the founder of his own weaving company Pick One, where he designs, makes and sells his own creative products. His ethics in both his pursuits are similar, as he strives for the best in Scottish, local materials and high quality crafts and designs. James is primarily inspire by the Scottish landscape and seascape, as well as his rich Scottish heritage. His studio is based in Leith’s Coburg House.
Fiona Mcintosh is a printed textiles artist based in Edinburgh, and a graduate from The Scottish College of Textiles. She is also the founder of her own textiles based company Tessuti, where she designs, makes and sells her own creative products. Fiona’s primary influences are the 1950’s and 1960’s, especially aspects within the home.
Concrete Wardrobe on:
Concrete Wardrobe, 50A Broughton Street Edinburgh, EH13SA
0131 – 558 7130
Now, with research done, i need to sit down and ponder over this information and figure out exactly what else i want to know about the enterprise…. a night of question writing awaits!!! Teapot at the ready!